• hauturely posted 2 photos 5 months, 1 week ago
  • hauturely posted 4 photos 22 hours, 7 minutes ago

    Scandinavian International Fashion Week: When Stockholm Gets Extra Glamorous
    SIFW (Scandinavian International Fashion Week) is a new fashion project aiming to add the glam of couture designers to the glamorous setting of Stockholm. This year it does so by opening up for the public the magnificent Blue Hall at Stockholm City Hall, the one you might have seen during the Nobel Prize ceremony. Several international designers presented: Sonja Andersson, born in Luanda, capital of Angola, and also the founder of SIF (Scandinavian International Fashion Week), Karima Lalla El Alaoui, Alicja Eklöw (Aspera), Ruslan Khvastov, Iracema Matias (Regarde Moi Couture), Carlos Medeiros and Elsa Gonçalves (Oficina do Burel), Noor Thandi Modise (Oscar & Rose) and Zulema Murillo (Zumi Marbella).

    Sitting front row beside me were several photographers and fashion bloggers. Around us was a fashionable public and the representatives of many embassies.

    The fashion show started with a scene dress by Sonja Andersson. The flouncy see-through snow-white dress, made in recycled bubble wrap, was enriched with fire-red details; snow/fire being a combination which the designer thinks expresses her double nature, as an Angolan-born woman who grew up in Stockholm where her father was an employee at the Angolan embassy in Sweden. Swaying left and right the model welcomed us all to the show. Trains, shining red fabrics, rich ruffles and asymmetric details were the dominating notes in Sonja Andersson´s carefully tailored couture collection.

    Next up was the South African brand Oscar & Rose. The fashion designer was inspired by the different traditional costumes worn by the women of the South African tribes. Their images were rendered in a stylized way in her very distinctive prints which decorates both flouncy long dresses and A line short dresses and tops. Her outfits would delight women with a taste for contemporary art searching for something different.

    Zumi Marbella´s collection is meant for an elegant and very feminine woman. Her distinctive marks are wraps, two-color combinations and high-quality fabrics. Her most noticeable piece, in my opinion, was a very revealing loose fit two layers beige and pink dress with deep plunging neck and high slit.

    The first part of the show was closed by Ruslan Khvastov´s male collection The Ukrainian fashion designer has a modern and very cool style and uses carefully chosen fabrics. His distinctive dark t-shirt with crosses in burn out fabric, his striped tight trousers, skull backpacks and t-shirts with skull motifs, black t-shirts with shiny details, cuts and hoods are just made to make one cool.

    After a brief pause with live singing, it was Karima El Alaoui´s turn. With her we got models styled as queens on the runaway and we plunged in the Moroccan traditional fashion. And they did look like royalty in their traditional Moroccan ceremonial Takchita dresses in both soft, dark and lively colors, with rich embroidery and pearls decorations. A most amazing piece was a richly embroidered light pink gown with light blue underskirt.

    Next was Oficina do Burel which focused on outerwear and dresses made of Burel, a traditional, sustainably produced, Portuguese wool fabric available both in a thicker and in a finer version. What once was a fabric used by the shepherds is now a trendy fabric for elegant and warm women´s wear. The distinctive mark of the brand is an intricate decoration made through cuts that show the contrasting underlayer. The colors used by the Portuguese designers range from electric blue, yellow, fuchsia and red to grey and beige. Their tight fitted or flared short dresses were matched with enchanting capes and coat capes. My favorite piece was a yellow embellished cape closed by a grey ribbon belt.

    The Swedish designer Alicja Eklöw (Aspera) presented a collection that reminds of the ice-skating world and puts one directly in a party mood. She used tulle and embellished sparkling fabrics to create dresses in different shapes that can suit different body types: from a wide tulle ballgown with a strapless bodice to a remarkable yellow mermaid dress embellished with sequins.

    The Angolan fashion designer Iracema Matias showcased an extremely chic collection mixing a light blue fabric with tiny stripes with a dotted kind of impressionistic fabric in a variety of models matched with pretty hats. The dresses were very carefully tailored and perfect for an elegant woman. A noticeable piece was a longuette dress with a central panel ending in an asymmetric lapel.

    Ruslan Khvastov´s female collection consisted of an outstanding series of sheer and elegant dream-dresses embellished with sequins or fine embroidery, often with leaves as a motif. The dresses were matched with scarves, veils or capes creating a strong scenic effect. The color palette ranges from gold, silver red and burgundy to light blue and white. The fashion show was closed by the Ukrainian fashion designer meeting up a beautiful model dressed with a white bridal dress covered by a veil with delicate embroidered leaves.

    Here at Scandinavian International Fashionweek we admired a dazzling fashion show, a celebration of multicultural diversity and excellence which did not forget to keep an eye out to sustainability. Down the renowned stairs came a powerful message of elegance and beauty, revealing and full of wisdom: because truth is beauty and beauty is … a designer dress — that is all.
    written by Sara Gilardi
    photography by Federica Poiana
    Click HERE to view the full Scandinavian International Fashion Week July 2019 collection.#article #federicapoiana #saragilardi #sifwarticle #zumimarbella #sonjaandersson #regardemoi #oscarrose #ruslankhvastov #darelbarchmane #oficinadoburel #asperahauturely_a_outfit18-1-of-1hauturely_kv_outfit5-1-of-1hauturely_kv_woman_outfit3-1-of-1hauturely_rm_outfit5-1-of-1

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  • hauturely posted 4 photos 2 days, 17 hours ago

    Clare V.
    Once a blogger and journalist, over 10 years ago Clare Vivier chose to branch out and start her own fashion line titled Clare V. The line focuses on leather handbags and accessories but over time has also expanded into apparel, eyewear, travel goods, fragrances and home decor. Although their headquarters are based in Los Angeles, California, a hallmark for the brand is incorporating chic Parisian elements and details. This is inspired by her French husband and family. She continues to travel from the United States to France to gain inspiration for her brand and upcoming collections. In 2014 she was accepted as a member of the Council of Fashion Designers of America, a prestigious title that all American based designers work endlessly hard to achieve. Charities and giving back to the community plays a large role for the Clare V. brand. They have been a part of organizations like Every Mother Counts, Planned Parenthood, Everytown for Gun Safety and Toms.

    Clare V. currently has 8 permanent boutiques open across the United States. They are also following a popular trend of opening pop-up shops. This allows residents of different areas to experience what the Clare V. brand is about and get to experience their products first hand. They are stocked at a variety of stores online and around the world including Nordstrom, Anthropology, Revolve and Shopbop.
    written by Style is Viral
    photography by Clare V.
    Click HERE to visit and learn more about Clare V. #article #clarev #clarevarticle #bradburylewisarticle #styleisviral Attache – Tan Spring Snake w Evergreen Navy & Red Mini Stripes F19 SAMPLEFlore – Black & Cream Woven Zig-Zag F19 SAMPLELe Zip Sac – Black Honolulu F19 SAMPLESimple Tote – Garden Stripe F19 SAMPLE

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  • hauturely posted 4 photos 3 weeks, 3 days ago

    Just In XX Spring Summer 2019 during New York Fashion Week
    Justin Yu-Ying Chou is the designer of his own brand Just In XX. He studied at Domus Academy School of Design in Italy and the University of Wales where he earned a Masters in Fashion Design. In just a few years, he had earned several fashion awards honoring him and his designs. His collections are very urban. They have a lot of street style to them. Justin Yu-Ying Chou often chooses to focus on Chinese and Western cultures.

    For this season he has titled his collection F@$HITION. This latest collection blends modern fashion designs with art, and this is done in a very stylish and trendy way. Having both men and women walk in the show, he encompasses one of the newest trends for collections. This collection has several genderless aspects. Button down tops, jeans, blazers, sweatsuits, all have somewhat of a masculine cut to them. Details were evident in each piece. Some of the items had the title of the show written on them, F@$HITION, while other pieces had the brand name written on the outside. A look I loved on the runway was jeans over jeans: the model had on a lighter pair of jeans with cutouts around the knee and on top were another pair of darker jeans with a much larger cutout going from the waist to just past the knees.
    written by Style is Viral
    Click HERE to view the full Just In XX Spring Summer 2019 collection.
    #article #justinxx #justinxxarticle #justinxxss19 #ss19 #styleisviral #nyfw #nyfwarticle #companyagenda #companyagendaarticle
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  • hauturely posted 4 photos 3 weeks, 3 days ago

    All Comes From Nothing Fall Winter 2018 during New York Fashion Week
    Eva Xu attended the Art Institute of Chicago where she earned a Master of Fine Arts degree. Later she worked for Michael Kors and Ralph Lauren. She then branched out and in 2014 began her own fashion label titled All Comes From Nothing. For this season designer Eva Xu and her fashion label All Comes From Nothing debuted their latest collection at the preferred fashion week venue of choice Spring Studios. We had high expectations and Xu definitely fulfilled what we wanted to see.

    Eva Xu was inspired by the work of Gustave Klimt, particularly the piece The Woman in Gold. Xu chose a complementary title for her collection this season, Love is the Only Gold, in tribute to the late Gustave Klimt who died in 1918. Using a color palette with burgundy red and burnt orange, Xu also added natural colors of white, creams, khakis, and black. She presented short and long dresses, skirts, pants, capris, blazers as well as outerwear such as trench coats and puffer jackets. All were done in a very classy and chic way. While the collection had a minimal look it was still very refined and polished thanks to the added details and the high quality fabrics used.
    written by Style is Viral
    Click HERE to view the full All Comes From Nothing Fall Winter 2018 collection.
    #article #allcomesfromnothing #allcomesfromnothingarticle #allcomesfromnothingfw18 #fw18 #styleisviral #nyfw #nyfwarticle #companyagenda #companyagendaarticle
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